Testing & Targeting

Numeric’s consultancy is defined by proactively determining ROI-positive opportunities, clearly communicating with the client the level of commitment required to be successful, and following through with clear results and recommendations for next-steps. Numeric’s optimization services are differentiated by:

• Asking the question, “What business problem are we trying to solve?”
• Defining success metrics and KPIs specific to each and every test
• Presenting a structured hypothesis for each success metric for each test
• Clear articulation of the realistic benefits from undertaking a testing program
• Professional experience in statistical testing methodology
• Focus on delivering recommendations and conclusions rather than spreadsheets and percentages (PowerPoint, not Excel)
• Clear, concise findings that explain what, why, and what’s next

We move our clients from testing for testing sake to testing with a cohesive methodolgy that renders exponential returns. We have successfully reworked entire testing programs for international companies, redefining the processes, the people and the platforms used to create world class optimization programs.